Logo

I International Mission Assembly – Mendes 2007



One
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Part of the 
logo
 
 
Author
 
Communications Centre and Experimental Agency of the Marist Faculty at Fortaleza
* Amanda Leiria – Co-ordinator
* Marcos Lima – Design
* Gutemberg Bentemuller – Creation
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Elaboration
 
1.

The elaboration of the logo started from the idea of creating a pathway in the middle of hearts. In the first logo, this pathway led towards a distant heart and did not represent very well the idea of mission.

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2.

The idea was to work at the unity of the planet, where a pathway forms a heart around the Marist world. The logo symbolised this unity well but it was too complex and was not very appealing visually.

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3.

In using the idea of the union of hearts in the whole Marist world, we obtain a better defined logo. 

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