2019-11-12 SPAIN

The importance of communication in schools

More than 650 people from various Marist educational works in Spain took part in the XVI Day of the Marist Educator, held on 26 October in the Chamberí schools in Madrid and Santa María la Real in Sarriguren (Navarre).

Marists from the educational works of Euskadi, Aragón, La Rioja, Navarra, Castilla La Mancha, Madrid and the province of Cáceres in Extremadura participated in the day.

"Communication in schools" was the theme of the conference given by two experts in educational marketing, Jesús Martín and Unitxer Zenón.

The speakers reflected on the consequences of this communicative paradigm for schools, from the functionality to obtain new registrations and professionalize marketing processes, to the risks that may exist in terms of image and reputation.

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