Consultation process on the Marist brand

The Institute’s communications department, with a mandate from the General Council, is developing a consultation process on the Marist brand. This is a response to the construction of our identity as a “Global Family”, where we want to express our values, principles and mission through a common institutional image throughout the Institute. This project is being carried out with the collaboration of the communications leaders of the Administrative Units. A communication agency called “Agência Libre“, from Brazil, has been hired to support this process. A first report on the perception of the Marist image in the world will be presented to the General Council in February.

To help with this task, a survey has been prepared and we invite you to take 5 minutes of your time to answer the proposed questions.

This survey aims to understand the perception of the Marist identity and brand in different parts of the world. The aim is to strengthen the Marist identity in all the contexts of our presence and mission.

Messengers of peace

One of the projects of the General Administration’s Strategic Plan for Animation, Leadership and Government (2017-2025) focuses on the theme of communication: develop better internal and external communication to cultivate a sense of belonging, to overcome geographical and existential borders, and to publicize Marist mission in the wider society.

For more than a year, Marist communicators, representing all the Administrative Units, have been working on 4 initiatives identified by the General Council to improve communication and vision as a global family. These initiatives, worked on by 4 groups of communicators, are: designing communication services, increasing awareness as a global family, creating a corporate image and projecting the Marist message in society.

This work will soon be disseminated and will serve as a resource for Marist communicators, whose representatives will meet next October in Rome for a first international meeting of Marist communicators.